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 Graphic identity is an outward expression of the mission, values, and goals of our College. Distinguished by
outstanding academic programs, its labor program, and a commitment to service that all are expressions of
its inclusive Christian identity, Berea College’s mission has wide and varied audiences - at local, regional,
national, and international levels. Our logo and related graphics expresss not only the Great Commitments,
but also the vision and dedication each of us who work and learn at the College contributes.
This new logo and visual identity represent Berea College, its intrinsic values, and its brand image. This
Graphics Style Guide will help you with the technical aspects of representing Berea College with the
new logo in the materials and applications through which we communicate our complex and distinctive
mission.
Templates
Logo Source Files
Please refer to the Berea College Graphics Style Guide for details on how to integrate the logo into your work.
File Formats
For general use, the EPS format is preferred. The EPS format allows for resizing without the loss of image quality. TIF files are also available in Zip format below if needed. TIF files must not be enlarged from their existing size because a loss of image quality and pixelization will occur.
Logotype and Motto
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Berea Blue on White
For Print
- EPS (CMYK for Print - Pantone® 7462)
- TIF (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- TIF (Web Safe - #005A8B)
Berea Blue on Transparency
For Print
- EPS (CMYK for Print - Pantone® 7462)
- PNG (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- PNG (Web Safe - #005A8B)
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Black on White
Black on Transparency
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White on Berea Blue
For Print
- EPS (CMYK for Print - Pantone® 7462)
- TIF (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- TIF (Web Safe - #005A8B)
White on Transparency
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White on Black
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Logotype Only
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Berea Blue on White
For Print
- EPS (CMYK for Print - Pantone® 7462)
- TIF (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- TIF (Web Safe - #005A8B)
Berea Blue on Transparency
For Print
- EPS (CMYK for Print - Pantone® 7462)
- PNG (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- PNG (Web Safe - #005A8B)
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Black on White
Black on Transparency
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White on Berea Blue
For Print
- EPS (CMYK for Print - Pantone® 7462)
- TIF (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- TIF (Web Safe - #005A8B)
White on Transparency
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White on Black
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Interlocking BC
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Berea Blue on White
For Print
- EPS (CMYK for Print - Pantone® 7462)
- TIF (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- TIF (Web Safe - #005A8B)
Berea Blue on Transparency
For Print
- EPS (CMYK for Print - Pantone® 7462)
- PNG (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- PNG (Web Safe - #005A8B)
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Black on White
Black on Transparency
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White on Berea Blue
For Print
- EPS (CMYK for Print - Pantone® 7462)
- TIF (CMYK for Print - Pantone® 7462)
For Web
- EPS (Web Safe - #005A8B)
- TIF (Web Safe - #005A8B)
White on Transparency
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White on Black
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Swatches
These swatches are provided for use with Adobe Illustrator or other related software applications.
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