Integrated Marketing & Communications

Graphic Style Guide

File Formats
For general use, the EPS format is preferred. The EPS format allows for resizing without the loss of image quality. TIF files are also available in Zip format below if needed. TIF files must not be enlarged because a loss of image quality and pixelization will occur; they, can, however be reduced in size (so long as the motto remains easily readable).

Logotype and Motto

Berea Blue on White

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • TIF (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • TIF (Web Safe – #005A8B)

Berea Blue on Transparency

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • PNG (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • PNG (Web Safe – #005A8B)
Black on White

For Print or Web

Black on Transparency

For Print or Web

White on Berea Blue

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • TIF (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • TIF (Web Safe – #005A8B)

White on Transparency

For Print or Web

White on Black

For Print or Web

Logotype Only

Berea Blue on White

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • TIF (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • TIF (Web Safe – #005A8B)

Berea Blue on Transparency

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • PNG (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • PNG (Web Safe – #005A8B)
Black on White

For Print or Web

Black on Transparency

For Print or Web

White on Berea Blue

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • TIF (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • TIF (Web Safe – #005A8B)

White on Transparency

For Print or Web

 

White on Black

For Print or Web

Interlocking BC

Berea Blue on White

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • TIF (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • TIF (Web Safe – #005A8B)

Berea Blue on Transparency

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • PNG (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • PNG (Web Safe – #005A8B)
Black on White

For Print or Web

Black on Transparency

For Print or Web

White on Berea Blue

For Print

  • EPS (CMYK for Print – Pantone® 7462)
  • TIF (CMYK for Print – Pantone® 7462)

For Web

  • EPS (Web Safe – #005A8B)
  • TIF (Web Safe – #005A8B)

White on Transparency

For Print or Web

 

White on Black

For Print or Web

PowerPoint Template

 

 

Berea College Logo

 

Copyright © 2013 Berea College