Helpful Presentation Guidelines
Like a business pitch, your presentation should present the salient aspects of the social venture concept. Below is an outline for a 9-slide presentation with some questions to address.
- What major problem is it trying to solve?
- What is your overall strategy?
- What is the current status of the concept (i.e. is it just an idea, do you have a prototype, etc)? Note: this is the most important part of your presentation! During the first 2 minutes, you must clearly define what your venture aims to accomplish and how it will do so.
- Why is this problem important to address?
- Who and how many people are affected by this problem?
- How is this problem currently being solved?
- What are other solutions that have been tried?
- Describe your solution, your product or service in more detail.
- What are the features and benefits of the product or service?
- Why is your idea better than existing solutions to the community need?
Market Analysis and Detail
- Who are the proposed customers, the community members your venture will serve?
- What products/services are these customers currently using? What is their current solution to the problem you are trying to solve?
- What is the competition your venture faces?
- What is your sales and promotion strategy to reach your customers?
- Have you talked to potential customers? What are they saying?
- How will your venture sustain itself, serve its mission and create value?
- How will your product or service be sold or provided? Through what channels? At what price?
- Has this strategy been proven in other ventures? Is this strategy scalable or replicable in other areas?
- What is your current state of development?
- What is your timeline to develop your concept? What specific tasks must be
completed? What milestones will be reached?
- What challenges are there to the development of the venture and how will you address them?
- What benchmarks and systems will you use to track your progress toward these milestones or performance?
Financial Projections and Key Metrics:
- Provide a forecast of where your venture will be in 1-3 years and estimate your clients served (sales), revenues and other income, and expenses.
- Explain your assumptions in making these estimates.
- What are the capital requirements for you to develop the concept?
- How will this money be raised? How is this money to be used?
- Specifically, how would you use the prize money from this competition if you won?
- What will be the impact of your venture toward addressing the problem? Who and how many people will be affected by the venture?
- Are their other beneficial impacts that result from your venture?
- Have you calculated a social return on investment?
- What assumptions were used in making this calculation?
- Who are you and who is on your team?
- What unique experience, skills, or assets does each member bring to the team?
- Who are your community partners or other mentors who will assist you to develop this venture?
- Why is your team the right team to launch this venture? (If you don’t have a
complete team that is OK. Simply say what other skills you will need to add).
- Who else outside the current management team will need to be involved?