With 16 sports teams and a history of athletic success, fans of the Mountaineers have a lot to cheer for.
The Athletic Department sponsors a cheerleading team that is open to both males and females. Tryouts for the team are usually held in September and the cheerleaders practice 3 times a week in preparation for the season. The squad cheers for most home basketball games and are involved in various projects within the community.
The Blue Crew is the official pep club of Mountaineer Athletics. Though not an official campus organization, the group was founded in the fall of 2010 when men’s basketball coach John Hemenway and assistant Clint Farrar joined the Berea staff. They were looking for a catchy phrase to name the student section for athletic events. Coach Farrar saw the interlocking BC logo and, knowing our colors were royal and white, penned the name Blue Crew and a new tradition was born.
Marketing and Promotions
In an effort to enhance the fan experience at Berea College athletic events, the Athletic Department sponsors promotions through a marketing team of students. The Marketing and Promotions Staff plans activities surrounding individual events, as well as in-game promotions throughout the basketball season. The team organized the Whitaker Bank I-Pad Challenge giveaway this past fall. Upcoming promotions include:
- Game to Give Thanks – Monday, November 21st (Men’s Basketball)
(free piece of pumpkin pie to the first 150 fans in attendance)
- Toys for Tots – Friday/Saturday, December 2/3 during the Wierwille Classic (Men’s Basketball)
(fans that donate a new toy to the Berea Fire Department’s Christmas Toy Program will receive free admission to the game and a portion of the tournament’s proceeds will be donated to the Toy Program)
- Madison County Schools Night – Thursday, January 12th (Men’s and Women’s Basketball)
(all employees of Madison County Schools and their family receive free admission to the women’s and men’s games against Alice Lloyd)
Men’s Teams: Mountaineers
Women’s Teams: Lady Mountaineers
School Colors: Royal and White
Berea College is one of six institutions of higher learning in the United States that uses the Mountaineer as their mascot. The history of how Berea became known as the Mountaineers is limited; however, given the school’s location and founding, it is easy to see how the Mountaineer was adopted as the official mascot. References to Berea College athletes as “Mountaineers” appear prior to 1920. (Tom Chase, B for Berea – Volume One: Triumph and Toil)
Over time, there have been several different visual depictions of the Mountaineer, the most commonly used one being an image of a uniformed player dribbling a basketball while wearing a Berea jersey and a coonskin cap. The mascot has inspired several Berea songs, including this one written by professors Julian Hartt, Gordon Ross, George Becct and Bob King, which has been adopted as the Berea pep song:
“Here’s to you, you mountaineers, men of the blue and white.
Hit your stride with all you’ve got, and play the game with all your might.
Win or lose through thick and thin, shoulder to shoulder we’ll stand.
Stout of heart and trained to win, hail Berea’s stalwart band.”
While the Athletic Department still currently recognizes the Mountaineer as the official mascot of Berea College Athletics, the college’s Graphics Style Guide limits logo usage to the interlocking BC.
Spectator Code of Conduct
In keeping with the established foundation and mission of Berea College, we ask all spectators at college athletic events to behave in a manner that provides a welcoming atmosphere. We are committed to the true spirit of competition and, as a “Champion of Character” institution, we seek opportunities to display each of the five core character values the NAIA embraces, which are respect, integrity, responsibility, sportsmanship and servant leadership. We ask each spectator to abide by the following guidelines in an effort to create a positive environment in which athletes can participate, game officials can work and all spectators may enjoy.
- Profanity, racial or ethnic comments, or other intimidating actions directed at officials, student-athletes, coaches or team representatives and deemed inappropriate by the event staff will not be tolerated and are grounds for removal from the site of the competition.
- Alcoholic beverages are prohibited at athletic contests. Anyone attempting to bring alcohol into an athletic contest will be denied entry, and anyone discovered in possession of alcohol at a contest will be removed from the event.
- Anyone entering an athletic contest whom the event staff believes is under the influence of alcohol and/or drugs will be denied admission, and anyone present at a contest whom the event staff believes is under the influence of alcohol and/or drugs will be removed from the event.
- No artificial noise makers (bells, drums, beating on cans, etc.) are to be used at any contest.
- Spectators engaging in any form of verbal or physical confrontation will be immediately ejected from the event.
- Any signs, banners, shirts, etc. deemed to be disrespectful or rude by the event staff will be removed.
- Any spectator entering the playing area while the contest is in progress, or refusing to remain in the designated spectator area, will be subject to immediate ejection.
We appreciate your cooperation as we make home athletic events an inviting atmosphere for our campus community, opponents of our teams, and guests of our institution.